Marketing Overview
Available to: Admin, Super Admin
The Marketing module manages promotional campaigns, coupons, offers, cashback, banners, referrals, deals, and WhatsApp messaging.
Module Navigation
| Section | Path | Purpose |
|---|---|---|
| Campaigns | /marketing/campaign | Marketing campaigns and applicants |
| Coupons | /marketing/coupons | Discount coupons |
| Payment Offers | /marketing/payment-offers | Payment-based offers |
| Cashback Offers | /marketing/cashback-offers | Cashback promotions |
| AgroCare Cashback | /marketing/agro-care-cashback | AgroCare product cashback |
| Home Banners | /marketing/home-banners | App home screen banners |
| Referrals | /marketing/referrals | Referral programs and tracking |
| Deals | /marketing/deals | Machinery booking deals |
| WhatsApp Message | /marketing/whatsapp-message | WhatsApp template messaging |
Campaigns
Navigate to Marketing → Campaign (/marketing/campaign).
Campaign Detail
Click a campaign to open the detail view with two tabs:
| Tab | Path | Description |
|---|---|---|
| General | /marketing/campaign/edit/$id/general | Campaign details and configuration |
| Applicant | /marketing/campaign/edit/$id/applicant | Campaign applicants and their status |
Edit individual applicants at /marketing/campaign/edit/$id/applicant/edit/$applicantId.
Payment Offers
Navigate to Marketing → Payment Offers (/marketing/payment-offers).
Manage payment-based offers with user tracking. See the dedicated Payment Offers page for the offer lifecycle, how payments redeem offers (including generic deposits), and CSE handling steps.
Offer Detail
| Tab | Path | Description |
|---|---|---|
| General | /marketing/payment-offers/$offerId/general | Offer configuration |
| Users | /marketing/payment-offers/$offerId/users | Users who received/used the offer |
Cashback Offers
Navigate to Marketing → Cashback Offers (/marketing/cashback-offers).
Manage cashback promotions with user and transaction tracking.
Offer Detail
| Tab | Path | Description |
|---|---|---|
| General | /marketing/cashback-offers/$offerId/general | Cashback offer configuration |
| Users | /marketing/cashback-offers/$offerId/users | Users with cashback — view details and transaction history |
Referrals
Navigate to Marketing → Referrals (/marketing/referrals).
Manage referral programs and track referred users.
Referral Detail
| Tab | Path | Description |
|---|---|---|
| General | /marketing/referrals/$referralId/general | Referral program configuration |
| Referral Users | /marketing/referrals/$referralId/referral-users | Users who joined via referral |